Scoop & Date
Food and Beverage
Scoop & Date is a dessert concept born from the same team behind Chickeria and TukTuk. Bringing together creamy scoops of ice-cream with Malta’s traditional mqaret, the brand was created to celebrate indulgence with a playful twist. With Scoop & Date, the team adds a sweet new chapter to their growing family of food ventures.
Bringing Scoop & Date to life through a complete brand system, developed from concept to launch.
Challenge
Sancho had already built a strong creative partnership with the team behind Chickeria and TukTuk. When the team decided to expand their portfolio with a new concept - an ice-cream shop with a twist that combined scoops of gelato with Malta’s beloved mqaret - they turned to us to bring the brand to life. The challenge was to craft a fresh identity that stood apart from their existing ventures, captured the joy and indulgence of the product, and gave Scoop & Date a distinctive personality to make an immediate impression in a competitive food and dessert market in Malta.
Our Contribution
We developed Scoop & Date’s brand system entirely from scratch - a visual and strategic framework that went beyond just a logo. The goal was to create a bold, playful, and instantly recognisable identity that could flex across every touchpoint. Our work spanned branding, graphic design, illustration, and packaging, with each element designed to highlight the quirky yet nostalgic pairing of ice cream and mqaret. The result was a brand system that looked beautiful but also had functional flow - made functional and practical, so every team can bring the brand to life consistently, from store design to packaging.
Value Given
The result was the launch of Scoop & Date as a fully formed, market-ready brand with a strong identity from day one. The distinctive brand visuals, packaging, and brand system ensured that the shop entered the market with confidence, offering customers not just a product but a memorable brand experience. Beyond simply designing a look, we delivered a complete brand system that supports the business’s goals - scalable, adaptable, and strategically built to grow with the brand.
